Beautifully Briefed, 25.11: More than Turkey Here

This month, the usual fontastic newness and photographic excellence. and I veer into nostalgia — maybe, perhaps, soapboxing — for the web’s “old days.” Also, for those in the U.S., I hope you had a wonderful Thanksgiving holiday. Pack up your leftovers and settle in.

University Press Coverage on Spine

This month’s column has some good stuff — On Gaslighting has been a favorite for a minute, and Post-Weird is pretty much guaranteed to make an appearance in January — but I thought I’d give the first of two shout-outs to the University of Georgia:

Cover design by Erin Kirk.

Check out my regular column at Spine. Meanwhile, keep an eye out for the other UGA mention below.

50, Mega: It’s all Auld Neue
CreativeBoom: 50 Fonts for 2025
Hatton by Pengram Pengram.

In their annual feature (previously), CreativeBoom lists fifty fonts that “will be popular with designers in 2025.” Most are paid, a few are free, and several are awesome.

Neue Machina by Pengram Pengram.

It’s sometimes hard to see — yes, a new website is on the radar — but there are links in the captions if you’re interested. (Just to the website; I don’t do affiliate links, full stop.)

RST Thermal by Reset.

See the whole list.

Megazoid
DJR’s mega effort. The website is cool, too.

Described by Kottke as having “Radio Shack vibes,” David Jonathan Ross — DJR — brings us this retro-futuristic fantastic-ness, to coin a term.

Auld English
A “playful experiment” that is, in fact, quite a bit more.

In addition to the “Mock Tutor” long-s character (optional), it’ll even (temporarily) change your spelling to proper English, none of this American stuff. Oh, and it looks properly auld school. Free for personal use, with licensing for professional use.

Special Bonus #1: 90 years of Penguin type, brought to you by CreativeBoom.

I must be getting old, Part One: Griping
Needy Software
A detail of the advertisement in the print edition (!) of The Onion.

The Onion is the world’s leading news publication, offering highly acclaimed, universally revered coverage of breaking national, international, and local news events. Rising from its humble beginnings as a print newspaper in 1756, The Onion now enjoys a daily readership of 4.3 trillion and has grown into the single most powerful and influential organization in human history.

— About Us page, theonion.com

“It is an incredibly competitive market for Creative Software. Adobe knows the best way to stay relevant in a space with so many options is to provide their customers with incremental adjustments and AI-powered conveniences to improve their birthday invitations on a monthly basis, all at a fluctuating yearly price point,” The Onion tells PetaPixel in an email. “This is the kind of ingenuity and integrity we are proud to advertise in America’s Finest News Source.”

Meanwhile, Pixel Envy points us to a post by Nakita Prokopov — no, I’ve never heard of him either — with an incredibly salient point: that software has gone from something we need … to something that needs us.

The company needs to announce a new feature and makes a popup window about it. Read this again: The company. Needs. It’s not even about the user. Never has been.

Both of those are worth a read — but it’s the notation after the quote that makes the Pixel Envy post special: mention of Photoshop’s “Quiet Mode.”

Wait. What?

That’s right: Adobe actually recognizes that it’s gone so overboard with it’s notifications, blue dots, pop-ups, and helpful “feature introductions” that it’s invented a preference setting to reduce — not eliminate, ’cause — interruptions to your workflow.

Now all they need to do is bring it to InDesign, Lightroom, Illustrator, ….

Cracker Barrel: Falsehoods, Cheesy Falsehoods, and Statistics

CreativeBoom usually works for me: more content than not, if you know what I mean. (The article on typography and Penguin linked above, for instance.) Alas, their recent article on Cracker Barrel — “The Cracker Barrel rebrand: a $100M masterclass in brand value” — so widely missed the mark that it’s shameful.

All because the author is speaking to a fixed narrative instead of the facts.

“When Cracker Barrel’s shiny new look caused its stock to drop by almost $200 million, the internet laughed. But buried in the chaos was a golden lesson: what happens when you forget that brand isn’t just visuals—it’s value, emotion, and culture, all rolled into one,” writes Cat How, a founder and executive creative director of How&How branding agency and, apparently, her real name. (“A former journalist and design critic, she leads climate and mentorship initiatives including GetSet and GetEven, and […] an Ambassador for UN Women,” her bio reads.)

The thing is: her journalism is at issue here. But what gives me, basically a nobody, the right to say that? Well, thank Brand New.

That website is subscription, so I’ll have to summarize their brief post. No, to heck with that, I’ll quote it in its entirety:

Cyabra, which offers an AI platform that shields companies and governments by uncovering fake profiles, harmful narratives, GenAI content, deepfakes, and other digital misinformation, analyzed the Cracker Barrel backlash and found that 21% of profiles discussing its logo change were fake accounts orchestrating a coordinated disinformation campaign that, in turn, triggered thousands of direct engagements from real profiles, which is when things start to snowball. This, apparently, is a full-fledged business known as Rage Farms, deploying bots to purposely harm brands. 

— Armin Vit, Brand New

Those twenty-one percent of profiles discussing Cracker Barrel’s logo change were identified “as fake accounts orchestrating a coordinated disinformation campaign, whose […] content reached over 4.4 million potential views and thousands of authentic profiles’ engagements, [and that] manufactured outrage correlated with a 10.5% stock price drop,” and, viola, $100M in market value, Cyabra writes.

“Disinformation-as-a-Service” has become a profitable, global criminal enterprise: low-cost, high-impact bot networks hired to attack and destroy businesses and individuals … like you. And the social media platforms that could stop them won’t, because chaos is profitable. Propelled by AI, these strikes are targeting brands big and small. And the financial consequences are real — sliding stock prices, damaged brand equity, ruined careers.

— Mark Schaefer, businessgrow.com

That second quote, a follow-up to Cyabra’s post, is worth reading.

Now, to be clear: without complete information, Cat How’s post at CreativeBoom seems legit. But with that information, published almost a week before, it’s exactly what those fake profiles were after: justifying something when it shouldn’t be — and damaging reputations, including Cat How’s.

“One wonders how often this occurs,” he said … without a trace of snark.

Special Bonus #2: Investigating a Possible Scammer in Journalism’s AI Era. “This is likely not the first story you have read about a freelancer managing to land bylines in prestigious publications thanks to dependency on A.I. tools,” Pixel Envy‘s Nick Heer writes, “but it is one told very well.”

Special Bonus #3: Things do not necessarily need to be an outright fake to contribute to the problem. Many of you might have seen this image:

Accomplished, complicated, and … not quite what it seems.

PetaPixel speaks glowingly of the process, the coordination, and laps up the marketing. But: it’s a composite. Interesting parts made with a good deal of effort — but made into something implied to be awesome when, in fact, it’s Photoshop.

I must be getting old, Part Two: Those Were the Days

Elizabeth Spiers, “Requiem for Early Blogging”:

The growth of social media in particular has wiped out a particular kind of blogging that I sometimes miss: a text-based dialogue between bloggers that required more thought and care than dashing off 180 or 240 characters and calling it a day. In order to participate in the dialogue, you had to invest some effort in what media professionals now call “building an audience” and you couldn’t do that simply by shitposting or responding in facile ways to real arguments.

There’s a part of me that hopes that the most toxic social media platforms will quietly implode because they’re not conducive to it, but that is wishcasting; as long as there are capitalist incentives behind them, they probably won’t. I still look for people with early blogger energy, though — people willing to make an effort to understand the world and engage in a way that isn’t a performance, or trolling, or outright grifting. Enough of them, collectively, can be agents of change.

— Elizabeth Spiers

A progressive columnist, Spiers makes the argument that it is possible to work against the rage that so dominates at the moment; if you’ve not heard of her, she says, “Whether I like it or not, the first line of my obituary will probably be that I was the founding editor of Gawker.com.”

As a reminder, I don’t participate in social media. What I have to say is said here, on the record, under my own name, with all the consequences that entails. (Especially this month.) I’m old school enough — I’ve been blogging since the ’90s — to expect want any responses to be posted in a similar venue: a conversation between people rather than a fight between usernames.

Special Bonus #4: Doc Searls, old school emeritus, suggests that it is, in fact, appropriate to capitalize: Internet and Web, even if there’s a “the” involved. On the other hand, Dave Winer, arguably the most emeritus of the old school, doesn’t. Section 7.85 of the Chicago Manual of Style says no — but Doc’s argument is a strong one.

While We’re On the Subject of Social Media…

Short-form video platforms such as TikTok, Instagram Reels, and YouTube Shorts are now a major part of daily life for many people. Our synthesis of 71 studies revealed that greater engagement with these platforms is associated with poorer cognitive and mental health in both youths and adults.

— 2025 American Psychological Association study

One fix? Art. According to The Guardian:

The research clearly shows the stress-reducing properties of viewing original art and its ability to simultaneously excite, engage and arouse us. Stress hormones and inflammatory markers […] are linked to a wide range of health problems, from heart disease and diabetes to anxiety and depression. The fact that viewing original art lowered these markers suggests that cultural experiences may play a real role in protecting both mind and body.

— Dr Tony Woods, researcher, King’s College London

“It’s always a good time to look at art,” Kottke writes, pointing to Korean artist Lee Hyun-Joung’s work, Poetic Texture:

Artwork by Lee Hyun-Joung.

We all need museum breaks — make time whenever you can. Even if it’s from home.

Special Bonus #5: I would argue that the average reader of this blog would suggest books, too; check out LitHub‘s interviews with National Book Awards Finalists for some worthwhile titles.

November’s Photography Round-Up
UGA: Rural Churches

For a while, I had it on my list to do a photographic tour of rural and abandoned churches across Georgia. There are a ton, and some of them are quite photogenic.

This one in Talbotton,1I took the opportunity to remaster these photographs to both correct an unnoticed error and for better consistency between the photographs taken in 2022 and those in 2025. for instance:

Historic Zion Episcopal Church, Circa 1848, Talbotton, Georgia
Zion Episcopal Church (Detail #3), Talbotton, Georgia

Alas, that project faded in importance, partially because I learned of the first volume of … you guessed it, Historic Rural Churches of Georgia, from UGA Press.

Now there’s a second volume — and a bundle — available. Check ’em out.

Oregon’s Trail of Tears, Photographed

While we’re on the subject of interesting photography projects, this one is worth notice: retracing one of America’s (all-too-many) Trail of Tears:

Photography by Nolan Streitberger.

By any measure, photographer Nolan Streitberger has built a practice that bridges art, history, and the profoundly personal. His work, particularly his acclaimed project Oregon’s Trail of Tears, transforms beautiful photography into both historical document and dialogue, a means of reclaiming memory and giving voice to stories long overlooked.

— Kate Garibaldi, PetaPixel

Done manually, using a wet-plate, Eastman No. 33A large-format camera from 1935, he’s done something extraordinary. Take a moment and explore this great work.

Where George Orwell Wrote 1984

Another large-format discovery:

Jura Stream, Scotland. Photograph by Craig Easton.

“Easton’s interior photographs of household items perfectly capture the simplicity of Orwell’s life[.] Collectively, they create an atmospheric vision of Orwell’s time on the island and the mood, desire and hope he experienced,” PetaPixel writes.

Table Still Life, Scotland. Photograph by Craig Easton.

Get the story.

Close-Up Photographer of the Year Shortlist, 2025
Fatal Jump. Photograph by Bence Mate.

Some great stuff to peruse — admittedly, most long-list than shortlist — in multiple categories of natural subjects at the website. The winners will be announced in January.

Farewell to Autumn. Photograph by Catherine Illsley.

Via This is Colossal.

Nature Photographer of the Year, 2025
Overall Winner: Sundance. Photograph by Åsmund Keilen.

Another in the “annual treat” category, this European contest features some incredibly accomplished work.

Chamois. Photograph by Jakubowski Radomir.

See a round-up at PetaPixel or visit the contest’s website.

British Photography Awards, 2025

Standard photography contest, perhaps, but I swear there’s a bit of that uniquely British humor showing.

Bar Hair Day. Photograph by Jayne Bond.

If you’ve ever been close up to a pelican, you’ll know that they’re neither small nor particularly friendly; this great shot ably demonstrates both.

While we’re on the subject of neither small nor particulately (sic) friendly:

Shadows of Industry. Photograph by Harvey Tomlinson.

Imagine living there. No, don’t: go enjoy the other winners instead. (Via PetaPixel.)

Royal Photographic Society Awards, 2025

The Royal Photographic Society Awards began 147 years ago — the world’s oldest — celebrating photography as an art form.

This shot, for instance, taken without a camera:

Full Moon, Hawthorn. Artwork by Susan Derges.

The RPS notes that Derges’ photographic work explores humanity’s relationship to the natural world, often by bringing natural phenomena to life in the photographic medium in new and exciting ways. For example, Derges has exposed the physical movement of rivers and oceans onto photosensitive materials at night using moonlight, carefully composing plants and other natural matter in front of photosensitive paper, and then exposing it to light, and exposing photosensitive materials to sound waves, letting the frequencies create the final prints.

— Jeremy Gray, PetaPixel

Plenty of other deserving artists, as well, but they use cameras:

Artic Heroes, Ittoqqortoomiit Storm. Photograph by Ragnar Axelsson.

See the website for all the honorees. (Via PetaPixel.)

Best Nature Photography, 2026 Showcase

No, you read that right: the first winners of next year, from the North American Nature Photography Association:

Cormorant Diving. Photograph by Kevin Lohman.

Most of these contain detail best seen at larger sizes. (See the website.) Well, okay, except maybe this one, which is cute at any size:

Fox Kit with Helper. Photograph by Marcia Walters.
Thank You for Visiting

That’s it from here for November. I still owe you coverage of AIGA’s 50 Books|50 Covers (update: posted); weather permitting, there will be a new photography gallery mid-month; there will, of course, another Beautifully Briefed at the turn of 2026; and, don’t forget my annual Favorite Book Covers post mid-January. Please have a happy and healthy holiday season.

  • 1
    I took the opportunity to remaster these photographs to both correct an unnoticed error and for better consistency between the photographs taken in 2022 and those in 2025.

Beautifully Briefed 25.8: Calming, Hopefully

Type opens up, the best designer you’ve never heard of, and photography to admire and inspire: all this and more for your August edification and enjoyment.

August University Press Coverage on Spine

Rather than show my favorite this month, I thought I’d share four of the runners up:

My favorite of the covers not in the Spine post.

Clockwise from upper left: Duke University Press, Mercer University Press, and two from the University of Washington. These are all good, but just missed being in the post because another option offered a better design — or story.

I’m highlighting these to celebrate the strong design in university work; despite limited budgets — or whatever other, shall we say, challenges universities face these days — most have realized that great design is worth the extra. Long live the University Press!

See the rest at Spine.

Fontastically usable

BrandNew points us at a little treasure posted by Smith and Diction: an expert’s take on which among the Google fonts are worth it, helpfully organized by category. Check it out.

FYI, it’s at Figma, a site I’d heard of but not interacted with (it’s aimed at the collaborative market, aka “teams”); it took me a minute to orient myself. (Use the zoom in the upper right, then drag.)

In the comments at BrandNew, several folks point to the two Typewolf lists on the subject, one for Google and one for Adobe/Typekit. (Interestingly, I was not familiar with Typewolf — it was good enough to earn an instant bookmark. Stay tuned for more from them.)

That was on the 7th. On the 8th, BrandNew linked to a Google Design article on “the benefits of brands — for the brands and for users — making their proprietary typefaces open source and available to all to use, modify, and tinker with.” Google Fonts currently has 17 of them.

Lastly, on the 15th: Keep Calm and Icon. “Bettina Reinemann, Staff Experience Designer, Brand & Icons, at Adobe, offers an interesting and comprehensive deep dive into the evolution of a handful of Adobe’s most iconic, well, icons and how they have changed over the decades in style, meaning, and depiction.”

BrandNew is subscription, yes, but it’s one of the web’s subscription bargains at less than $25/year and packed with great stuff. I do wish they’d offer a free article or two within a given period of time so new folks can sample before purchasing, but that criticism aside, I can’t recommend them highly enough.

Many Thanks to … Double-Oh Who?

Joe Caroff, designer of so many things yet a so completely unknown personality, died on the 17th — one day short of his 104th (!) birthday. The Guardian has a nice obit … with this graphic:

The 2015 film by Sam Mendes, the 24th James Bond adventure.

That’s right, he’s the guy who designed that logo. John Gruber, at Daring Fireball, has a nice discussion of the logo and, specifically, its subtle evolution within the Bond franchise. (Did you know it was initially created for use on letterhead? Wow.)

He also links to a bunch of Bond one-sheet posters, a couple of which I’d like to post:

The 1962 film by Terence Young, and
The 1987 film by John Glen, the 15th.

I’m of the age to have grown up with Roger Moore, and really liked Timothy Dalton’s first film — it’s a shame it crashed and burned with the second — whose portrayal of the character has an edge you don’t see again until Daniel Craig stepped into the role.

But I digress. Joe Caroff’s poster history covers some greats, including this one:

Original 1961 U.S. one sheet poster by Joe Caroff.

But it’s a tidbit on the Wiki entry that warrants my publicly spending a minute remembering Joe Caroff: he designed the original jacket for Norman Mailer’s The Naked and the Dead:

Jacket design by Joe Caroff. Photograph courtesy of The Norman Mailer Society.

When I had the privilege of redesigning The Mailer Review in 2017, the first cover paid homage to the above design:

The illustration is a self-portrait by Norman Mailer. (See Wikipedia for the old design.)

Read more about Joe Caroff’s many accomplishments at Print (spoiler: Steven Heller hadn’t heard of him before 2016!) or DesignWeek.

And Now For Something Completely … Wait.

A quick drive-by here: this is a Buick.

It’s quite literally out of this world: the Electra Orbit Concept is only for the Chinese market — their biggest. The interior, especially, has more than a few overtones of the Jaguar Type 00 concept. (Which is looking more and more prescient, frankly; see previous coverage.) Read more at Motor1 or the Autopian.

“Sedans are dead,” someone said. Hmph.
August’s Photography Faves
100 Years of the Leica 1
1925’s Leica 1, the world’s first mass-produced 35mm camera.

PetaPixel has a nice piece covering all of the many ways the Leica 1 — the first from “a tiny German camera company” — has had such an outsized influence on the huge world that is photography today.

The 2025 M11 New York Edition. You can absolutely see the family resemblance.
2025 iPhone Photography Awards

It’s time for the annual iPhone Photography Awards — along with my annual observation that the camera you have with you is the most powerful of all. And since a substantial percentage of the world carries an iPhone, the possibilities are nearly endless.

PetaPixel has a round up of the winners, but it’s the honorable mentions I’d like to highlight:

Architecture: Photograph by Adrian Beasley, United Kingdom.
Architecture: Photograph by Vladyslav Vasylkevych, Ukraine.
Cityscapes: A second from Adrian Beasley, United Kingdom. (I didn’t see that until after I’d selected ones to post — and decided to post it anyway.)

Okay, one photograph that placed (2nd):

The famed “Other” category: Dominic Martín Dähncke, Tenerife, Canary Islands (Spain).

See many, many more — nearly all fantastic — at the IPPAwards website: 2025 iPhone Photography Awards Announces Winners of Its 18th Annual Competition.

Special Bonus #1: “Perhaps no building in the world captures the early 20th-century art deco movement quite like the Chrysler Building, which has been an iconic fixture in the Manhattan skyline since 1930. Its grace and beauty have captivated photographers for decades. For one NYC shooter, the building has become his life’s work. Mitchell Funk has been photographing the Chrysler Building for 50 years; his images are vibrant, eye-catching, and extremely creative.”

2025 Ocean Photographer of the Year Awards, and Prints for Wildlife

“Fragility, beauty, and urgency characterize” this competition, with “an emphasis on ocean conservation and the outsize influence humans have on marine life,” This is Colossal says. (More at PetaPixel, too.)

From the Adventure category: photograph by Ben Thouard.
Human Connections: photograph by Jianping Li.
Impact: photograph by Henley Spiers.

On that last one: “This green turtle was killed by a boat strike, an unnatural and unnecessary death for an endangered species,” says photographer Henley Spiers. “Only recently deceased, it is partly decomposed, with the haunting view of the bare skull in contrast to the skin, which remains on the rest of its body, and the juvenile fish which have adopted the turtle carcass as a form of safe refuge. We came across this turtle by chance, a dispiriting sight at the end of a long and fruitless day at sea. I can only hope that this image acts as a reminder of the enormous human burden placed on turtles and the ocean as a whole.”

It had the intended effect. Impact, indeed.

So, you might ask: how can I help? Prints for Wildlife is one way.

“Lifeboat,” Alaska. Photograph by Casey Cooper. (Sold out, alas.)

“In 2025, the crisis isn’t a virus — it’s a withdrawal of critical funding for wildlife and conservation,” says program co-founder Pie Aerts. “Prints for Wildlife is more than a fundraiser; it’s a platform for connection, consciousness and hope in a time of crisis.” Browse photos by more than 200 photographers on the fundraiser’s website. The limited-edition prints will be available until September 21.

“Caracal,” Tanzania. Photograph by Elena Didevska.

Special Bonus #2: “The Natural History Museum in London unveiled a first look at 15 of the breathtaking photos that are in the running to win the 61st Wildlife Photographer of the Year competition, including a lion staring down a cobra, a pack of Arctic wolves, and bats flying through the dark toward the camera; the 2025 Wildlife Photographer of the Year contest attracted 60,636 total entries, the most ever in the contest’s illustrious history.”

2025 Capture the Dark Sky Contest

DarkSky International announced the winners of its fifth annual Capture the Dark photography contest. Winners across eight main categories showcase the best in astrophotography and demonstrate why it is vital to protect dark skies worldwide; PetaPixel has a nice roundup.

In other words, I’m not going to let you go enjoy your Labor Day weekend (here in the US, at least) without once again closing with a photograph of two of my favorite things: lupines against a beautiful night sky.

“Celestial Dance over Lupine Fields,” New Zealand. Photograph by Lucy Yunxi Hu.

Have a great September, everyone.

Beautifully Briefed, Early October 2022 [Updated]: Triboro’s Lyrics, Hoefler’s Daggers, and Skoda and Citroen Provide Contrast

This time, we’ve got some great book design (with a bonus), Hoefler educates on typography (with a bonus), and two updated car company logos. Let’s get right to it!

Print Magazine on the design of Lyrics

The still-very-relevant-in-2022 Print Magazine brings us a great feature on the design of Paul McCartney’s book, Lyrics:

Front and back covers of Paul McCartney’s Lyrics, by Triboro Design.

Turns out it was designed by an outfit called Triboro Design, from Brooklyn (appropriately). Print brings us an interesting interview with David Heasty, the principal:

I […] found him to be sharp, quick, articulate, and modest. Below, we discuss Paul’s involvement with the project, the book’s gorgeous bespoke typeface, and the importance of staying true to a legend’s vision.

Ellen Shapiro, Print Mag
The “S” spread of Paul McCartney’s Lyrics, by Triboro Design.

Interesting and informative. Catch this interview when you can.

Bonus: Looking at Triboro’s website, this lovely piece of typography stood out:

Triboro Design’s Zolo Jesus album typography creates desire.
Hoefler Discusses Daggers

In “House of Flying Reference Marks,” Jonathan Hoefler talks about daggers, or, what you use when an asterisk isn’t enough:

Hoefler on daggers.

Beautiful examples, complete with a phrase you don’t hear everyday: “twisted quillon.” Read and enjoy. (If the opportunity presents, follow on with the ampersand article — which, uh, takes a stab at where the word came from. Nice.)

Bonus: Creative Boom’s article, “18 highly respected type foundries that remain fiercely independent.” (I guess you could say I’m still surprised Hoefler is now, well, Monotype.)

Skoda and Citroen have new logos

It seems like nearly all of the major car manufacturers have introduced a new logo in the past couple of years, but here are two more. One’s best described as “an update,” while the other … goes a little farther.

Skoda, for those that don’t know, is a Czech company and part of the massive VW Group. Frankly, it shows:

Skoda’s 2022 Kodiaq, a thoroughly VW Group product.

For 2023, they’re introducing a push to separate themselves from VW a little, resisting the downmarket image. As is (now) normal with updated car company identities, there’s a concept:

Skoda’s Vision 7s concept.

It’s … not inspiring. Maybe the actual updated logo will turn the corner:

Skoda’s 2022 logo.

Solid. (Pardon the pun.) But seriously, even an avid car nut like me didn’t know that represents a winged arrow — and I’m not sure the new version helps. At least they get points for consistency:

Evolution of Skoda’s logo, 1895–2023.

Read more at Brand New’s “Czech this Out,” or Carscoops’ more optimistic take, “Thriving Skoda Brand Forging Its Own Path Within The VW Group.”

Then there’s Citroen. Even under the potentially-smothering corporate blanket that is Stellantis (there’s a name!), the pioneer of decades past still manages to actually thrive. First their new logo:

Citroen’s 2022 logo.

They’re not quite as consistent — the dual chevrons have varied a bit. This time, they’ve literally gone back to their roots, pulling the 1919/1921/1936 version out and dusting it off for modern use:

History of Citroen’s logos, 1919–2022.

Points to them for hinting at what’s to come, too:

Citroen’s 2022 logo, with just a slice of concept car showing.

…Which turns out to be something with, ahem, Oli bits:

Citroen’s Oli: the antithesis of a Skoda.

“Nothing moves us like Citroen,” they say. The Oli moves me, to a point where I truly wish Citroen was once again available in the ’States. Cool and radically innovative, without losing sight of something VW has truly lost: fun. Well done.

Read more on the logo: Motor1, “Citroen Unveils Updated Retro-Flavored Logo And New Slogan,” and Carscoops, “Citroen Unveils New Logo Inspired From Its Past, Teases New Concept.” Read more on the Oli at the excellent Autopian: “The Citroen Oli Concept Is An EV Made From Cardboard And Good Ideas.”

Updated, 19 October, 2022: Brand New adds to Citroen’s new logo story, with a slightly-less-than-enthusiastic take on the logo and has frankly unkind things to say about the new, custom typeface (custom typefaces are now de rigueur — a policy as much related to rights ownership than creativity, alas).

I really like the cursive in this Vimeo screenshot:

YouTube? What YouTube? Citroen posts to Vimeo. Ahh, the French.

BN also includes a number of extra photographs of the simply awesome Oli, too. Here are a couple, for your enjoyment:

Plug-and-Citroen.

Note the removable Bluetooth speakers (the black tubes with “+” and “-“) and, especially, the seats:

I love everything about this interior.

Check the rest, and BN’s take, here.

Apologies to both Skoda and Citroen for the lack of language-correct accents. WordPress needs a glyph function.

Beautifully Briefed, August 2022 [Updated]: Drobo, Rolling Stone, Aston Martin, and Bugatti

Three interesting logo redesigns this month, plus a moment where venti has nothing to do with coffee. Oh, and a airy bonus.

Drobo Declares Bankruptcy

Generally speaking, I’m not one to engage in schadenfreude, aka “enjoying the pain or suffering of another.” (Wiki. Anyone surprised that the Germans have a word for this … but I digress.)

A selection of expensive, unreliable junk.

Back in 2011, I lost two Drobos in short order — and with them, the majority of my back files. Project I’d worked on, photographs I’d taken, personal documents, years worth of stuff, just gone.

Drobo, the company, did nothing to help, offering neither solutions nor apologies. I wasn’t alone; forums across the ’net suggested that I should have chosen more carefully.

It turns out they should have, too. Good.

Gloat Read more at DPReview or PopPhoto.

Rolling Stone’s New Logo

To call Rolling Stone‘s place in America culture iconic might be selling it short, and their logo plays a large role in that. In 2018, they flattened it — leading that trend, possibly — and it lost something.

However, this month, it’s back:

Rolling Stone’s 2022 logo redesign.

“The assignment was a paradox. How could we make the logo look like it did in the past, without making it feel dated? My hope is that loyal readers will believe the old logo is back, but on closer inspection will be surprised to notice how much it has been modernized.”

Jesse Ragan, XYZ Type

The “old logo” he’s referring to is the one that ran from 1981–2018, but there were others, too:

Rolling Stone’s lettering shapes through the years. See more at both links.

A great study in logo evolution: read more at the Type Network, and lettering specifics from XYZ Type. Awesome. (Hat tip to, as usual, Brand New.)

Aston Martin’s New Logo

On the subject of subtlety, Aston Martin usually isn’t the first thing that comes to mind. Their recent logo redesign, however, falls into that category:

Wings of Glory (so to speak)

The evolution of their logo emphasizes those small steps:

AM’s logo through the years.

Not a great amount of information on this one, but the accompanying photographs of the logomark being made are fantastic. See more at The Drive, with more at Brand New.

Bugatti’s New Logo

Subtlety and Bugatti rarely — if ever — fit in the same sentence. Aston is stratospheric as far as I’m concerned, so Bugatti would qualify as the antithesis of subtlety. But, but, but: there’s something about one.

The new Mistral. (Sorry, it’s sold out.)

They have a new logo and marketing campaign to go with:

Specifics, courtesy of Interbrand.
The Mistral from the back, showing the new type treatment.

Read up at It’s Nice That. Car and Driver has more information on the Mistral.

Update, 20 Sept., 2022: Brand New weighs in on Bugatti’s updated logo.

Bonus: In the Skies

It’s been a busy August, including having to make a lightning trip through the usually-not-fun Atlanta airport. But there’s always a bright spot at the end of that tunnel: being the little boy again, awed by the simple act of flying.

Better still, the flight was on a 757, the sports car of big planes. Everybody around me had their window shades pulled and noses in their phones, but I was looking out the window:

Delta Ship 5654, Above Clouds and Sea

See you in September!

Beautifully Briefed, Early April 2022: Eames Institute, Loony Backgrounds, and … Condor!

Three completely unrelated items for you this time, ranging from the serious and interesting through the loony and interesting to something of a whole different stripe.

The Eames Institute of Infinite Curiosity

Update 2, 25 Apr: Brand New discusses this logo, with the usual catchy title: The Fast and the Curious: Counterspace Drift

Eames Institute’s “curious” logo variations, discussed at Brand New

Update, 8 Apr: It’s Nice That has more: The Eames Institute launches with a curious, “Eamesian” identity, and a logo that observes

Original post: Practically everyone has heard of an Eames Chair:

A particularly awesome example of an Eames Chair (and ottoman).

What you might not realize is that the legacy Charles and Ray Eames left behind enriches our lives to this day. It’s a shame, then, that while their house is a mid-century masterpiece (and museum), much of their lives have remained behind closed doors.

For almost three decades, a barn-like building in Petaluma, California, contained remnants of one of the most iconic design legacies of the twentieth century. […] We created the Eames Institute because we want you to examine the archive of what you know—the collection of your experiences, understanding, memories, and questions—and connect to the provocations that call to you. We want you to tap into that same fount of relentless curiosity, and its power to shift your perception and open you to innovations and discoveries.

Now, however, there’s the Eames Institute of Infinite Curiosity. Awesome name aside, it introduces us to the more personal side of one of design’s strongest partnerships.

Items from the Charles and Ray Eames Institute.
Drawings from the Charles and Ray Eames Institute.

The website requires some interesting scrolling to get where you need, but the results are more than worth the time — and is one that earns (Eames?) its suggestion of satisfying infinite curiosity. Explore and enjoy. (Hat tip: ArchDaily, The Newly Launched Eames Institute Brings Insight into the Eameses’ Design Methodology.)

Loony Toons Backgrounds

Design You Trust: “Looney Tunes Without Looney Tunes: Existential, Surreal, And Creepy Backgrounds.” The post sends readers to an Instagram account, which I’m not going to link to, but the images themselves are fascinating:

Crossed wires, anyone?
Imagine who might run up to — or even get pushed off of — this cliff.
A nice, innocent factory. Nothing could possibly go wrong.

Next time I treat myself to a Loony break, I’m going to make sure to spend some time looking beyond the action and appreciate the backgrounds. Nice.

Condor Airlines Rebrands

Most of you have probably never heard of Condor Airlines; they’re mainly a European thing, a “leisure” airline associated with Thomas Cook, formerly owned and run by Lufthansa. (Here’s some history.)

It doesn’t particularly matter. What does is the bravado exhibited by management. Before, a typical airline logo — dare I say, typically Germanic:

Condor’s OLD livery.

Then someone said yelled, “HEY. WE DO VACATIONS. LIKE BEACH TOWELS. LET’S DO STRIPES.” The result:

Condor’s NEW livery. Wow.

Armin Vit:

The new livery has zero fucks to give and just plasters every plane with thick vertical stripes that go against pretty much every single assumed tenet of what makes a good livery. It doesn’t look speedy, it doesn’t look nimble, it requires a lot of paint, and by all other standards it is just plain ugly and I love it.

Read more or see images at Condor, see the Brand New post, or even hear from the armchair pilots at Airliners.net. Now: anyone got a beach?

Cadillac and Mercedes Logos: New — or Not (Updated)

Cadillac and MB logos

NOTE: See my previous car logo redesign coverage regarding BMW, Mini, etc., and more recently, Volvo.

Update, 7 December, 2021: Brand New has, as usual, done a superlative job of discussing the new Cadillac logo. See their post here, remembering that they’re subscription now — possibly the best $20/year available.

Original post follows:

Cadillac has updated their logo, their first redesign since 2014. First, though, some history:

Cadillac logo history

The mid-century look, with the “crowned” logo, might be my favorite:

Photo by Jill Refer
Photo by Jill Reger

As seen in the last line above, the 2014 logo is a simplification of the 2000 logo, sans the “old-person” wreath, and I thought quite successful:

Fast-foreword (ahem) to 2021, and the monochromatic, flat-logo thing is in full swing. The latest “old-person” target is the Cadillac script, replaced with another trendy item, a custom “Cadillac Gothic” font.

Cadillac Dealer, 2021

Not only that, but there’s the new trend among luxury automobiles — mere cars aren’t good enough — of illuminated logos;

Cadillac illuminated logo

It’s Nice That has more on Mother Design’s new take on Cadillac.

Mercedes, on the other hand, has just celebrated the 100th anniversary of the three-pointed star. Then:

MB logo, historical

Now:

MB logo, now

When it’s done right….

On Volvo’s New Logo

Volvo Concept Rechage (2021) title image

The “Iron Mark” has been given a makeover, and the result is … interesting. First, as a reminder, here’s the logo as it appeared previously — no, the one previous to that:

2009 Volvo Iron Mark (on S80)
My mother’s 2010 Volvo S80

The blue has been associated with Volvo’s logo for a long while now, and it’s slowly been disappearing from the lineup (in favor of black in the same location). However, they’ve decided — they being both Volvo Cars and Volvo Group, two distinct entities (the latter including Volvo Trucks, the Volvo construction folks, Volvo Penta [marine], etc.) — to change to this new, more austere logo and word mark simultaneously. Aaaaaand:

2021 Volvo Iron Mark

Words fail me. Thankfully, there’s been plenty of coverage. See Brand New (subscription), CarScoops, and The Drive. What’s interesting — and largely gone under the radar — is that the logo debuted on a concept car back in June.

Volvo Concept Recharge (2021)

It’s part of a trend, too:

2021 car logo redos

See the previous coverage on Foreword. Can’t go, however, without a hat tip to Kristen Shaw at The Drive, who dug out this 1937 version — which, I’d argue, beats ’em all. Kudos.

Volvo logo (1937)