Design in general; that is, things, objects, and/or ideas that are designed but that aren’t book design, photography, etc. Generally considered distinct from art.
From book design and minimalist photography to … well, book design and what absolutely isn’t minimalist photography, plus some street signs and another warning about Adobe. Let’s dig in.
Book Design #1: People Really Do Judge a Book by its Cover
From University College Cork — that’s Ireland, folks — we have something that, on the surface, seems obvious: a book cover“is the most likely factor to convince a person to read a book if they are unfamiliar with the work or its author.” Maria Butler, a PhD candidate in the School of English and Digital Humanities at UCC, reminds us why.
Design by Kimberly Glyder.
You’re reading Foreword, so you likely agree — and shown above is one of those worth-a-thousand-words images: the first of the 2023 titles I’ve set aside for my favorites of the year, and absolutely something good enough to make me pluck it off the shelf without knowing anything about either the title or author.
A screenshot from the Shift Happens website. Great stuff.
This project not only scores with great web design — check the interactive version of the book, pictured above — but what also seems like great book design. It’s a Kickstarter project (or will be, next month), so the usual cautions apply, but I might just go ahead and take the leap.
Couple of interesting book design items, by the way: the TOC is at the back, the endpapers are awesome, and the macro photography is tops. The book design reminds me of The Playmakers, still my favorite book design project ever.
Bonus: Tim Walsh, author of The Playmakers, is still going strong. Nice.
Photography #1: Minimalism
The winners of the Minimalist Photography of 2022 awards are in, some are fantastic. Here are a couple of favorites, from the architecture category:
“Prince Claus Bridge in the Netherlands,” by Arthur van Orden“Blue Window,” by Andrea Richey
The Minimalist Photography Award is the only foundation that deals extensively and professionally with minimalist photography as a branch of photography in which the photographic artistic vision takes the lead.
Milad Safabakhsh, President of Minimalist Photography Awards
Direct quote, just because: “A man with three legs, a vintage car scaling a building, and an unsettling formation of people donning bird masks are a few of the scenarios highlighted in the terrifically bizarre Wonders of Street View.”
I didn’t know it was a thing to dress up and pose for the Google cameras. Perfect.
Street Sign Style Guide
Speaking of street views, did you know there’s a style guide for highway signs? Would you believe that I’m a fan?
Interestingly, there is an I-42/I-17 interchange in Phoenix, but this ain’t it: these signs are representational.
As with most things government, there’s confusion, too many regulations, and yet it’s based around good ideas. Beautiful Public Data has a guide to the guide.
Adobe Steps in it, Again
From DPReview: “If you’re an Adobe Creative Cloud subscriber, you might want to go and turn off a new setting immediately. It’s been discovered that Adobe has automatically opted users into a ‘Content analysis’ program that allows Adobe to analyze your media files […] for use in its machine learning training programs.”
It’s important to note that Adobe only uses the files saved in the “Creative Cloud,” something I don’t do as a matter of course, but even still, this is yet another example of Adobe using its monopoly position in the creative field to take advantage of its paying customers.
Adobe, unsurprisingly, didn’t return DPReview’s request for a comment/clarification.
Just like last year, this post took longer than expected due to the best possible circumstance: there were so many great book cover designs in 2022 that I had a hard time whittling down the list. Even as it is, we’re busting right through last year’s limit of 50. Good times!
If we take a step back and look at the trends this years’ favorites represent, it’s more and better illustration, custom and hand-painted type, and a sense of a single focus — one, dominant thing on a field of color. Also, the trend of fewer photographs continues — more evidence that photography has become so ubiquitous that something different is required to stand out. (Or, of course, a really great photograph.)
Please remember that these are my favorites — others might say “best,” but I’ve been in this business long enough to know that there’s always another great title you haven’t seen or read about, and I don’t want to disrespect any of the great book designers not on this list. I’ve tried to include design credit where I could (special thanks to the folks who answered emails with that information), and I wish to stress that any mistakes in the list below (incorrect attribution, for instance) are mine.
Note: If you’re on Foreword’s main page, please click on the post title, above, to view this list. You’ll get larger covers for your viewing pleasure.
My favorite book covers for 2022 (Three-way tie):
Design by Julianna Lee.
How to be Eaten combines an aged look, just a smidgen of pencil sketch, hand-drawn type, and those eyes to create something that just goes beyond. I’m certain the background wolf and creases are real, too, either photographed or scanned — bonus points for that all-too-rare practical effects — and all this in what amounts to two colors. Simply awesome.
Design by Na Kim.
The Book of Goose defies use of the words “art form” — it’s the kind of cover that for many designers would be once-in-a-career good. However, Na’s work appears below, was here last year, and speaks to Na’s creativity being, well, a golden goose that just keeps on giving.
Design by Derek Thornton.
Simply put: there’s literally nothing about The Illusion of Simple that isn’t perfect. J’adore.
Other 2022 favorites, in alphabetical order:
Design by Matt Bray.
This is striking not only for the beautifully-photographed woman in the pool, but the way the pool is extended out to make that woman even more striking. The pattern overlay is fantastic, too.
Design by Pete Garceau.
There’s nothing about this not to like: the frankly perfect illustration on a great background color, the head through the “O,” subtitle censorship bar, the sock, even the title. Enjoy-a-cigarette-after good.
SoHo Press didn’t return a request for cover design information.
Bunch of aged books with a little type, right? Yes, by so much more: striking colors, great hand-done supplementary text, perfect title treatment, style in spades.
Design by Jo Walker.
This is a UK cover — the American one is okay, but not on this list — that celebrates a minimalism that is rarely seen, let alone so well seen.
Design by Tyler Comrie.
What’s not to say about this cover? While faceless women are perhaps overused, this is a book I’d snatch off the shelf — and seemly catch something from — in an instant. Well. Done.
Design by Oliver Munday.
As simple illustrations go, this one in on track for the city of Superlative. Another Oliver Munday classic.
Illustration by Seb Agresti.
Along with “faceless woman” is “headless woman,” but the illustration here more than makes up for it. But it’s the expert, almost laugh-out-loud use of a void that makes it. Well done.
Design by Aleia Murawski and Sam Copeland.
Sure, the title and background colors are neat, the sky outside is cool, and “a novel” is a nice, subtle addition. However: I want to know how this photograph happened. (And a waffle hot dog.)
Design by Maddie Partner.
The first of a couple of titles with unexpected wrap-around type treatments, this one has great type choices, too. But the real treat for me is the plane knocked out the photograph. Fantastic.
Design by Suzanne Dean.
This title hides a secret: under the simple and wonderfully-die-cut jacket is a beautiful photo from René Groebli’s photoessay The Eye of Love.
Awesome. (Note that, once again, we celebrate the UK version of the book; the US hardcover has a design not on this list. Crumpets.)
Design by Mike Topping.
The moon as O. The birds. The graduation from fur to imagery. The yellow. Any would be good on their own, but are great together. Have to say: I’ve seen this in multiple shades of yellow. I prefer the darker — closer to the Barnes title, above — to the lighter, shown here.
Design by Anna Morrison.
The typography, awesome little plane — the purse(r)! — the clouds, all of it: sky-high levels of good.
Interestingly, Fight Night‘s cover also had a 2021 version worthy of note:
Design by Patti Ratchford, illustration by Christina Zimpel.
I can’t begin to imagine what caused the redesign, or why it wound up being so radically — 180 degree! — different. The old design wound up on some “best covers” lists (here’s LitHub’s October 2021 post, for instance); both have wound up on mine.
Design by Ploy Siripant.
The bird exiting the scene stage right makes this just right, with bonus points for the textured paper and slightly-rounded sans serif. I think the illustration is perfect — classically done, one could say — and also love that “author of Want” is in a different font.
Design by Vi-An Nguyen.
Four Treasures to the Sky, mentioned in the May book cover design roundup, leaps into the best-of-the-best list. It features an aged look, but in a woodblock way that celebrates its limited palette. Add in the illustration’s interactions with the type and the vertical “a novel” — often an afterthought — and brilliance emerges.
W. W. Norton didn’t respond to a cover designer request. Apologies.
As photomontages go, this one is simple — yet simply powerful: red Albania meets (and hugs!) beheaded Stalin. Great choices.
Design by Alison Forner.
The quality of type and decorations on this “label” are beyond outstanding. This cover is candy for book design lovers and readers alike.
Design by Alex Merto.
From It’s Nice That, we have a nice feature on Alex Merto — whose Ghost Wall cover is a great example of plant life adding so much more: “the force of a river to the head,” to paraphrase Emma Donoghue’s quote. Plus, one color! Win.
Design by Grace Han.
Nine parts awesome: type and illustration join to light a fire under the words “quality” and “imagination.” (Have I mentioned that I love a textured paper? Here’s a different one that’s also great.) This is one of several titles that’s not only a great book cover, but on a bunch of “best book” lists, too. Great books should have cover equal to their contents, and this one scores.
Design by Emily Mahon.
This isn’t here because of the attention Ukraine deserves these days, it’s here because of that illustration. Brilliant design needn’t be complicated, so ably proved here.
Design by Lucy Kim.
I mentioned at the top of the post that, these days, photographs have to bring something special to the table to stand out. And this cover does, from any table in any bookstore anywhere. (Lovely typography choices here, too.)
Design by Matthew Broughton.
One trend I didn’t mention at the top of the article is the montage-in-type, done here to absolute perfection.
Design by Andrea Ucini.
The woman in looking off the edge of the page at … something looking back. (Not only that, whatever it is casts a shadow.) The book is described as “subtle yet candid,” something that could equally be said about this brilliant cover.
Design by Holly Ovenden.
Another UK cover, this image doesn’t show the uncoated stock and debased type — but does show the jump-off-the-shelf color choices and awesome interaction of title with background. (The US cover, alas, resorted to stereotype. Perhaps we aren’t sophisticated enough?)
Yale Univ. Press didn’t respond to a request for the cover designer.
Choose a interesting texture, put some blocks of color on it, some type and … done. Hah! (Seriously, just look at the hands: they say it all.) Bonus to the hints of doily in heaven.
Design by Emma Ewbank.
The wrap-around title treatment makes another appearance here, with bonus second and third layers and a perfectly-done pull quote. With the aged ink fill and type accenting the striking illustration, this one is in that “wall-worthy” category.
Design by Matt Dorfman.
On our second Ukrainian title, both flower and umbrella work together here to force us to stop and look. (The stenciled type is a brilliant stroke, too.) Proof that genius often appears simple.
Design by Jenny Carrow.
The montage, taken to the next level: Jaffa, orange exports, and an healthy serving of emotion. (Also: curved text is rarely so on-target.)
Design by John Gall.
So simple, yet it is precisely that reaching off the shelf, grabbing your attention. This book is described as “spare and monumental,” and no less can be said of the cover.
Design by June Park.
“Texture is key,” sure, but there’s texture and there’s this. The island’s brush strokes into what seem like a moon are whatever happens beyond perfection. I didn’t expect this cover for a novel about Pakistan, yet the emotion, the … evocation is perfect.
Design by Oliver Munday.
Apple? Tongue? Misfit teenager? Disturbed and distressed? Yes.
W. W. Norton didn’t respond to a request for cover design information.
Rarely are such seemingly “dry” subjects treated with such skill: the angled type set against an urgent red, the subtitle sticker-that’s-better, and the photo choices add up to something I’d grab off a shelf immediately.
Cover design: Christopher Sergio
LitHub says this one has a very high “hang on the wall” factor. I can’t think of a better description — great stuff.
Cover design: Na Kim
Na Kim just can’t help but design the best covers: a wonderful, antique background complimented by sheer brilliance. (Great typography, too.)
Cover design: Emily Mahon
It’s nigh-on impossible to look at this cover and not flip it around to read the text trisecting the leopard. Take something simple, add the elusive more, get this. Yeah.
Cover design: Jim Tierney
Another fantastic example of plants adding more than the sum of their parts. The mottled green background and watercolor-style falloff is perfectly complimentary. Great stuff.
Macmillan did not return my inquiry regarding a cover designer.
From the Banned Books Department, we have the 20th Anniversary edition of this difficult title rendered in a photo-based collage that’s nothing short of brilliant. Highest praise.
Very nearly the perfect black-and-white cover. Texture and shape combine with an incredible title treatment in a way that shrugs off the need for color. Fantastic.
Design by Allison Saltzman, art by Sonya Clark.
I’ve said before that moving to the South was a bit of a shock — the racism still all-too-evident jars all-too-often. This cover takes a simple, elegant idea and, without any of the stereotypes so often reached for, delights with style and simplicity, absolutely earning its spot in this list. (This is another of those titles that’s on many “best of” book lists, too. It’s a genuine pleasure to see worthy books get great covers.)
Design by Holly Macdonald.
“Wow” is the only word here — a stunner of a photograph used in, if I may borrow from the cover, a breathtaking way. Simple, elevated to exquisite.
Design by Jamie Keenan.
Never mind that I never knew Cary Grant was once a stilt walker (or named Archie Leach), this is an exercise in using a famous face in an innovative way, with a cast of supporting characters that flow as naturally as lines on paper. A trip through the possible — fantastically well-done.
Design by Jamie Stafford-Hill.
Fantastic type and color treatments, yes, but it’s the way the photograph is handled that shines: where the eyes are, the color treatment implying front and side, all of it. A 2016 book reissued in hardcover with a cover guaranteed to attract new readers.
Design by Oliver Munday, or perhaps Erik Rieselbach (depending on who you ask).
This cover is the antithesis of a swelled, salted herring: it’s brisk, to the point (if I do say so), and throws a life ring out to inspire book designers everywhere.
Book design: David Drummond
Brilliant: actual text, printed (on a great color paper, too), with actual string, photographed on said print. Not only is it exactly right for the subject matter, it’s simply and beautifully done.
Cover design: Jack Smyth
Never mind the great brushed color blocks or boat-rowing-the-ocean above the title. This is here mainly for the overlap between color and island: shortlisted for the prize for intersection-of-the-year.
Design by Luke Bird.
“I’ll just do a little cropping,” designers say. Then there’s … genius.
Design by Mary Austin Speaker, art by Stacia Brady.
Another piece of art that’s absolutely wall-worthy — actually by the author’s mother — complimented by a tasteful type treatment with a wonderfully-offset “poems.”
Design by Colin Webber.
“Great” can’t even begin to describe this cover — from the lemon shape, staggered type, green background, back-of-head portrait, to the slightly-aged treatment, we have ingredients that add up to that highest of achievements: a book I’d buy knowing nothing about, no hype [machine] needed.
Design by John Gall.
Classical painting with a singularity. Sure. So easily pulled off … if you’re John Gall.
Graywolf Press didn’t respond to a request regarding cover design.
The title treatment is the winner here, using two translucent shades of orange to the best possible effect — taking a nice painting/illustration to the top floor.
Design by Alex Merto.
Describing this cover as “haunting” would be a cheat — but completely accurate. (Love the line of type down the right side, too.)
Design by Jamie Keenan.
The rare type-only treatment … taken to an entirely new level. Fantastic.
Design by Christina Vang.
A triumph of textures: one matchbook you never want to throw away.
Design by Lauren Peters-Collier.
Breaks through more than water and time: it’s thrust into your memory. (See a note from the designer at LitHub’s cover reveal.)
Design by Albon Fischer.
One of only two text-only treatments in this list, done in a ’70s style — yet taken to a clever and impressive level. (Love the stacked “lls.”)
Design by June Park.
I adore how the type and frankly fantastic illustration work together here. Wonderful!
Cookbooks rarely make an appearance on “best book covers” lists — yet this one earns its spot with an antithesis-of-the-stereotype approach. Ordinary it is not, in the best possible way.
Design by Jack Smyth.
Another UK version — the US version is good, more than most even, but it’s this one that shines with its great photo choices, cut lines, and great type treatment.
Design by Katie Tooke.
This one’s a two-fer, with the UK version, above, showing the book-edge treatment done really well, while the US version…
Design by … ?
…takes it to another level. Is there such a thing as a cloud globe? Or is that one of those old-fashioned stock-ticker covers? Either way, the subtle pattern — in front in some places, receding in others — adds a wonderful touch. Great stuff. (Great, too, to see the US version take one: a rare treat.)
Cover design by Roman Muradov.
Bellevue Literary Press scores a win here, with something immediately recognizable as about music, yet so much more. Performance art, indeed.
Note: I originally attributed this title to Yale University Press instead of Bellevue Literary Press. I regret the error.
Design by Na Kim.
Na Kim apparently not only did the design but the illustration, as well. The rest of us can only aspire to that level of talent.
Cover design: Leanne Shapton
This illustration being in grayscale is, at first, a little off. But, of course, that’s exactly the point. I overuse “brilliant,” but it’s the best description. (Again, see a note from the designer at LitHub‘s cover reveal.)
Design by Elizabeth Yaffe.
Family epics, climate change, dystopian futures, and Moon — all somehow included in this rich illustration. Two-color greatness. (Bonus: Another great use of “a novel,” something often “meh.”)
Design by Brian Moore.
A standout historical photograph is only the beginning: it’s really the coloration that’s the story here, for both book and cover — so well done.
Design by Kelly Blair. Illustration by Toby Leigh.
Among the best book cover illustrations ever, perfectly inserted into the seatback in front of you. (Great Circle’s cover was in last year’s list, by the way.)
Design by Christopher Moisan.
There’s something about underwater photography, with its beautiful, soft light and fascinating reflections, that is evocative — and there’s nothing about this photograph that isn’t evocative. A triumph.
• • •
Whew. Seventy great book covers. 70!
Okay, let’s summarize: 2022’s crop of favorite covers not only surpass 2021’s, the quality of work here represent what I believe to be a new standard. To all the designers — and art directors that chose them — congratulations.
I don’t usually think it’s fair to quote another blog post in its entirety, and I certainly won’t make a habit of it. With that out of the way, the always-interesting Pixel Envy, written by Nick Heer, hits us with a doozy — one that, due to its length and depth, requires the complete quote:
It’s a cycle. People create something, together, that reflects their energy and weird work; that thing becomes compelling as a result, and that makes it valuable, and at some point someone puts a price on it and someone else pays that price. It is at that moment that the thing begins to change. The new owner will almost always decide that what is most interesting about this thing is not the human essence that gave it value, but The Owner Himself, and will act accordingly. People will come back for the valuable stuff until the owner succeeds in crowding it out; when that crowding is done, the owned thing dies. Until then, what’s left is just what’s valuable—the humanity and brilliance and unpredictability and fun that all that cynical and idiotic and self-serving wealth is always and everywhere busy replacing with itself. There’s nothing to do but look for the good stuff until the looking becomes too challenging, or until it’s gone.
Heer writes in response: “You may disagree with Roth’s headline thesis — ‘everything is Silicon Valley now’ — or his tie-in with the story du jour, Twitter, or his analysis of baseball’s problems. But the paragraph above? That is something to keep pinned in your brain. For most of us, it is a reminder to be wary of how things are changed in exploitative ways; for those in power, it should be seen as a cautionary pattern.”
Pinned.
Kottke is Back!
After a few months off, Jason Kottke is back in the blogger’s seat to enrich all of our lives. As someone who’s been reading for years — he started in 1998, and I’m certain his site was in the blogroll of the old Foreword, back in the Aughts.
Fine hypertext products indeed: Kottke.org, December, 2022.
We might be waiting a while for his so-called “comically long what I did on sabbatical post,” but his Sabbatical Media Diet post is a gold mine of to-read and to-watch items.
Welcome back, sir. May you blog for many seasons more.
Stop Stealing [Free] Sheep
No, not that — the type book:
From Kottke, while we’re on the subject, one of his Quick Links from Dec 20th: “Google Fonts is offering a free download of the newly updated 4th edition of Erik Spiekermann’s Stop Stealing Sheep & Find Out How Type Works.” It’s a PDF, available now.
9th Annual Landscape Photography Awards
It’s fair criticism to say that I both decry photography contests and yet sometimes celebrate the results. But…:
“The Winding Journey” by Max Rive, Border Between Chile And Argentina, Patagonia
Image Relay has an interesting item showing how long some familiar logos have been used — and, yeah, there’s a reason they’re familiar!
The black triangle is when the company was founded, and the bar indicates how long a logo with elements still used today has been around.
That’s but a sample of the complete listing; shown are nos. 3–8. Coca-Cola, the company I’d probably name if asked for the oldest logo, is no. 12. Click through for the rest.
That’s it for this year
Foreword will be back in January with our annual first-of-the-year best-of: my favorite book covers of 2022. Happy holidays, everyone!
Top image: Tree Lights, December 2020, downtown Macon, Georgia.
This time, it’s three automotive logos . . . and Mercedes’ accounting department, plus a holiday bonus. Joy to the Auto!
New Audi Logo Falls Flat
Audi’s “Four Rings” have been around for a long time — since Auto Union was formed, ninety years ago:
Now Audi follows the pack (see VW, Mini, Volvo, etc.) and converts their logo from three-dimensional to two; the rings now are either white and framed by a thin black border or dark grey with black borders.
Four-ring closeup. (It’s hiding sensors, too.)
Not an improvement, IMHO. One of the articles mentions the concept of “a consequence of digitalization,” and think that’s about as good a description as you’re gonna get.
The change will roll out starting with the updated Q8 e-tron — which, thankfully, still looks good:
Okay, it’s not really — it’s a conceptual sculpture, titled “Pu+Ra Zero,” that represents their rebirth:
They call it a “a three-dimensional manifesto,” and no, I don’t get it either. (The light signatures and, apparently, the circular sunroof will carry through to the new models, however.) The logo, their eighth in 116 years, is new as well:
I didn’t know Lancia well (only in passing? Eh. —Ed.) until the famous Top Gearsegment naming them “the Greatest Car Manufacturer of All Time,” although I knew of the Delta Integrale — and think that the Fulvia is one of the prettiest sedans ever:
The 1972 Lancia Fulvia
Let’s hope their new models, and conversion to an all-electric manufacturer, lives up to their past achievements. Meanwhile, The Autopian has the best roundup of the new Lancia.
Kia, KN, and … Wait, What?
30 thousand folks a year are doing Google searches for “the KN car.” Why? Kia’s logo, of course:
I’m not a huge fan of the new Kia logo — and can absolutely see the “KN problem” — but I think it speaks more to modern society that this is a news item than anything related to graphic design. Willing to be wrong.
Mercedes: $1200/yr for Full Output
This subscription thing has gotten seriously out of hand: Mercedes-Benz USA, in an effort to further bilk their customers — ’cause, y’know, MBs don’t cost enough — has decided that the last 60-110 horsepower available on their 2023 electric vehicles are only available for a yearly fee.
In this edition: Hummingbirds, the UK’s 2022 Landscape Photography of the Year 2022, a potential new logo treatment from Honda, and something just in time for Halloween.
Who Knew: Hummingbird Edition
Wow.
Taken when the creatures are mid-flight and beating their wings at incredible speeds, Spencer’s striking photos capture sunlight as it filters through their feathers, emitting a full spectrum of color. The opalescent phenomenon is caused by diffraction and transforms their limbs into tiny, ephemeral rainbows.
This is Colossal
Let’s set aside for the moment the time and energy get these photographs and just celebrate that Australian photographer Christian Spencer worked to get these shots. Better still, there’s a book:
Like the typography in addition to the photograph, too. Thanks to This is Colossal for pointing us in this pretty wonderful direction.
New Honda Logo?
This hasn’t been reported anywhere, so I don’t know whether there’s a shift ahead for Honda (pardon the expression), but…:
This is a photograph — well, graphic — of the 2024 Prologue EV. Note that instead of the classic “H” seen on every Honda since I don’t know when, the name is spelled out.
Speaking of slideshows on The Guardian, they had a great subject just in time for Halloween: “Cinema’s unquenchable thirst for vampires celebrated in posters.”
A classic.A future classic — scary-great.
Unquenchable thirst, indeed. Enjoy.
1
The aptly-named Dragon’s Back is in the Brecon Beacons National Park, Black Mountains, Wales. Take a walk.
This time, we’ve got some great book design (with a bonus), Hoefler educates on typography (with a bonus), and two updated car company logos. Let’s get right to it!
Print Magazine on the design of Lyrics
The still-very-relevant-in-2022 Print Magazine brings us a great feature on the design of Paul McCartney’s book, Lyrics:
Front and back covers of Paul McCartney’s Lyrics, by Triboro Design.
Turns out it was designed by an outfit called Triboro Design, from Brooklyn (appropriately). Print brings us an interesting interview with David Heasty, the principal:
I […] found him to be sharp, quick, articulate, and modest. Below, we discuss Paul’s involvement with the project, the book’s gorgeous bespoke typeface, and the importance of staying true to a legend’s vision.
Ellen Shapiro, Print Mag
The “S” spread of Paul McCartney’s Lyrics, by Triboro Design.
Bonus: Looking at Triboro’s website, this lovely piece of typography stood out:
Triboro Design’s Zolo Jesus album typography creates desire.
Hoefler Discusses Daggers
In “House of Flying Reference Marks,” Jonathan Hoefler talks about daggers, or, what you use when an asterisk isn’t enough:
Hoefler on daggers.
Beautiful examples, complete with a phrase you don’t hear everyday: “twisted quillon.” Read and enjoy. (If the opportunity presents, follow on with the ampersand article — which, uh, takes a stab at where the word came from. Nice.)
It seems like nearly all of the major car manufacturers have introduced a new logo in the past couple of years, but here are two more. One’s best described as “an update,” while the other … goes a little farther.
Skoda, for those that don’t know, is a Czech company and part of the massive VW Group. Frankly, it shows:
Skoda’s 2022 Kodiaq, a thoroughly VW Group product.
For 2023, they’re introducing a push to separate themselves from VW a little, resisting the downmarket image. As is (now) normal with updated car company identities, there’s a concept:
Skoda’s Vision 7s concept.
It’s … not inspiring. Maybe the actual updated logo will turn the corner:
Skoda’s 2022 logo.
Solid. (Pardon the pun.) But seriously, even an avid car nut like me didn’t know that represents a winged arrow — and I’m not sure the new version helps. At least they get points for consistency:
Then there’s Citroen. Even under the potentially-smothering corporate blanket that is Stellantis (there’s a name!), the pioneer of decades past still manages to actually thrive. First their new logo:
Citroen’s 2022 logo.
They’re not quite as consistent — the dual chevrons have varied a bit. This time, they’ve literally gone back to their roots, pulling the 1919/1921/1936 version out and dusting it off for modern use:
History of Citroen’s logos, 1919–2022.
Points to them for hinting at what’s to come, too:
Citroen’s 2022 logo, with just a slice of concept car showing.
…Which turns out to be something with, ahem, Oli bits:
Citroen’s Oli: the antithesis of a Skoda.
“Nothing moves us like Citroen,” they say. The Oli moves me, to a point where I truly wish Citroen was once again available in the ’States. Cool and radically innovative, without losing sight of something VW has truly lost: fun. Well done.
Updated, 19 October, 2022:Brand New adds to Citroen’s new logo story, with a slightly-less-than-enthusiastic take on the logo and has frankly unkind things to say about the new, custom typeface (custom typefaces are now de rigueur — a policy as much related to rights ownership than creativity, alas).
I really like the cursive in this Vimeo screenshot:
YouTube? What YouTube? Citroen posts to Vimeo. Ahh, the French.
BN also includes a number of extra photographs of the simply awesome Oli, too. Here are a couple, for your enjoyment:
Plug-and-Citroen.
Note the removable Bluetooth speakers (the black tubes with “+” and “-“) and, especially, the seats:
A wide selection of items for the beginning of fall, from positive fonts to jolly cameras — with Adobe and Pantone pouring some cold water on things. Let’s get to it!
Indigenous Letterforms
As Americans, Europeans, or, more generally, Westerners, we take for granted that fonts will reflect the various pieces of individual type — that is, letterforms — that we’ll need. But not everyone falls into that category.
North American Indigenous fonts — with updated Unicode. Major Kudos. (Courtesy of Dezeen.)
“When [the Unicode Standard] doesn’t contain characters in a given language’s orthography, it is not possible for that community to accurately use their language on digital text platforms.”
Italics can be the most colorful part of a type family, diverging dramatically from their roman cousins. Here’s a look at twelve kinds of italic typeface, with some notes on their cultural contexts, historical backgrounds, and practical applications.
Hoefler & Co.
Read the article, “Italics Examined,” at Hoefler & Co.’s Typography.com.
Adobe Types, “Stop.”
Adobe and Pantone are having a . . . thing. As a result, all Pantone spot libraries have been removed from Adobe products:
A classy move, completely in character for both companies, to reach into users’ machines and remove stuff they had paid for and may rely on because of some licensing spat.
Nick Heer, Pixel Envy
I didn’t get a notice in either InDesign or Photoshop, but a check in InDesign (the CC 2022, aka 17.4, version) shows only the CMYK libraries:
Adobe’s Pantone+ CMYK (Coated) color picker, from InDesign CC 2022
You can subscribe to the additional libraries from Pantone for $60/year. Book design is almost exclusively CMYK, so I won’t be . . . but grrrr.
Update, 28 September, 2022: Adobe got around to putting up a banner in my version of InDesign — blaming Pantone:
This notice showed up September 27th, 2022.
They’ve put up a “help” page. (I took a moment to fill in the feedback at the bottom of that page, too: “Removing features we’ve paid for is incredibly uncool, Adobe. Shame on you.”)
Two Awesome New Cameras, from $100 to $100,000
So Pagani, the multi-million-dollar sports car manufacturer, has decided to market large-format cameras. Okay!
One of Pagani’s new camera modelsA closeup of the (beautifully-detailed) tripod plate for Pagani’s new cameras.
Incredible, breathtaking detail and quality, based on Gibellini models but taken to 11. But like their cars, mere mortals need not apply: their cameras start over $100,000.
Mortals can dream, sure, but here on Earth, I encourage an order from this Ukrainian company instead:
Jollylook’s Pinhole Instant Mini film cameraJollylook’s Pinhole Instant Mini in situ
They’re based on instant film cartridges, are made of recycled materials, look incredibly cool, and a kit starts at an incredibly-reasonable $99. Throw in a few extra dollars to support Ukraine and . . . feel Jolly.
Three interesting logo redesigns this month, plus a moment where venti has nothing to do with coffee. Oh, and a airy bonus.
Drobo Declares Bankruptcy
Generally speaking, I’m not one to engage in schadenfreude, aka “enjoying the pain or suffering of another.” (Wiki. Anyone surprised that the Germans have a word for this … but I digress.)
A selection of expensive, unreliable junk.
Back in 2011, I lost two Drobos in short order — and with them, the majority of my back files. Project I’d worked on, photographs I’d taken, personal documents, years worth of stuff, just gone.
Drobo, the company, did nothing to help, offering neither solutions nor apologies. I wasn’t alone; forums across the ’net suggested that I should have chosen more carefully.
To call Rolling Stone‘s place in America culture iconic might be selling it short, and their logo plays a large role in that. In 2018, they flattened it — leading that trend, possibly — and it lost something.
However, this month, it’s back:
Rolling Stone’s 2022 logo redesign.
“The assignment was a paradox. How could we make the logo look like it did in the past, without making it feel dated? My hope is that loyal readers will believe the old logo is back, but on closer inspection will be surprised to notice how much it has been modernized.”
Jesse Ragan, XYZ Type
The “old logo” he’s referring to is the one that ran from 1981–2018, but there were others, too:
Rolling Stone’s lettering shapes through the years. See more at both links.
A great study in logo evolution: read more at the Type Network, and lettering specifics from XYZ Type. Awesome. (Hat tip to, as usual, Brand New.)
Aston Martin’s New Logo
On the subject of subtlety, Aston Martin usually isn’t the first thing that comes to mind. Their recent logo redesign, however, falls into that category:
Wings of Glory (so to speak)
The evolution of their logo emphasizes those small steps:
AM’s logo through the years.
Not a great amount of information on this one, but the accompanying photographs of the logomark being made are fantastic. See more at The Drive, with more at Brand New.
Bugatti’s New Logo
Subtlety and Bugatti rarely — if ever — fit in the same sentence. Aston is stratospheric as far as I’m concerned, so Bugatti would qualify as the antithesis of subtlety. But, but, but: there’s something about one.
The new Mistral. (Sorry, it’s sold out.)
They have a new logo and marketing campaign to go with:
Specifics, courtesy of Interbrand.The Mistral from the back, showing the new type treatment.
It’s been a busy August, including having to make a lightning trip through the usually-not-fun Atlanta airport. But there’s always a bright spot at the end of that tunnel: being the little boy again, awed by the simple act of flying.
Better still, the flight was on a 757, the sports car of big planes. Everybody around me had their window shades pulled and noses in their phones, but I was looking out the window:
Note: Click on the title above to see this post in one-column format, which includes larger graphics — helpful with some of these jackets especially. (This applies to any post here on Foreword, by the way.)
It’s time once again to celebrate the unsung heroes of the book world: the best items published by university presses.
The annual show, now in its 57th year, honors the university publishing community’s design and production professionals. The Association recognizes achievement in design, production, and manufacture of books, jackets, covers, and journals, and the Show serves as a spark to conversations and source of ideas about intelligent, creative, and resourceful publishing.
Association of University Presses 2022
This show, like the 50 Books, 50 Covers also announced around this time of the year, is cool in that it doesn’t just talk about a book’s exterior — there are covers and jackets, interior design, even awards for the quality of typography.
Let’s talk about titles with both covers and interiors first, starting with the great Gumbo Ya Ya from the Poetry category:
University of Pittsburg Press. Cover design by Alex Wolfe.University of Pittsburg Press. Interior design by Alex Wolfe.
The strength of this design, inside and out, towers head and shoulders and whatever else above — designer Alex Wolfe deserves this win and many kudos from me.
Georgetown University Press. Design by Jeff Miller.
Flag-as-fence. ’Nuff said.
McGill-Queen’s University Press. Design by David Drummond.McGill-Queen’s University Press. Design by David Drummond.McGill-Queen’s University Press. Design by David Drummond.
I don’t know that these are a series of titles as much as a style forthe titles — but, in either case, they work.
University of Pittsburgh Press. Design by Henry Sene Yee.
Not the only title here with textured paper, the simple typography with a fantastic — and fantastically-placed — bird wins for more than literature.
University of Minnesota Press. Design by Casalino Design.
The white border around this is difficult to see here, but adds to the overall in an interesting way; I also like the hand lettering over this amazing photograph.
University of Nebraska Press. Design by Nathan Putens
Additive color combined with the subtitle-of-the-year on this winner.
Princeton University Press. Design by Derek Thornton.
Great, great typography here. When combined with the radiating lines and provocative title, it makes for a title that I’d absolutely pick up.
I’ve saved my favorite from the whole show for last:
University of Minnesota Press. Design by Michel Vrana.
Another appearance of textured paper is just the start here, with that illustration rocking so hard indeed — the eye! Fantastic in every way. (Bonus points for “A Post-Exotic Novel.”)
See all of the entries from this great Association of University Presses show here. (FYI, nothing from Spine yet, but kudos to the University of Chicago Press for blogging about their favorites.)
AIGA has announced their winners of the 2021 50 Books, 50 Covers competition:
With 605 book and cover design entries from 29 countries, this year’s competition recognizes and showcases excellence in book design from around the world. […] Eligible entries for the 2021 competition were open to books published and used in the marketplace in 2021.
AIGA Press Release
In this year’s competition, innovative book designs for topics ranging from designing and motherhood, African surf culture, stories of resistance, visual histories of Detroit, Black food traditions, and more all give our jury life, hope, and visible windows into new possible worlds. The covers and books we looked at had a diverse range of visual language and took aesthetic risks.
Silas Munro, AIGA [Competition] Chair
As usual, there are items here that I haven’t seen before, along with several that surfaced on others’ “best of 2021” book design lists (see that Foreword post for my faves). Also as usual, there are some excellent choices.
Further, there’s something in this competition that you don’t see in the usual “best of” posts: interiors. Half of the competition is covers, sure, but the other half considers the whole book design — and sometimes, as I can definitely attest, an underwhelming cover can lead to a treasure within.
But enough talking. My favorites, in no particular order:
Cover by George McCalman.Book design by George McCalman.
This is one from the 2021 “best of” finalists that I didn’t post about — but now that I’ve seen the interior…. So very worthy. (See more.)
Cover design by David Chickey and Mat Patalano.Book design by David Chickey and Mat Patalano.
This series of three books not only have striking covers I’d not seen before but exceptionally competent interiors done on matte paper, a personal favorite. (Click through for more examples.) Excellent.
Design overseen by Haller Brun.Design overseen by Haller Brun.
In this fascinating book, architectural photographer Iwan Baan and (Pritzker-winning) architect Francis Kéré “set out to capture how the sun’s natural light cycle shapes vernacular architecture.” While I may be slightly biased in terms of architecture and photography, this one’s a winner. (Read the AIGA’s take.)
Cover by Andrea A. Trabucco-Campos.Book design by Andrea A. Trabucco-Campos.
“A little overly precious,” the AIGA says … while awarding it a prize. Completely fresh, I say, with interesting content presented in a way that does considerably more than interest. Well done. (See them apples.)
Cover by Gary Fogelson and Ryan Waller.Book design by Gary Fogelson and Ryan Waller.
“The type on the cover and in the body is perfect, in all ways and choices. The use of the gutter for captions is a great understanding of the art and a perfect way to save space. The page numbers too.”
Brian Johnson, AIGA Judge
This is one of those books that you have to say, “I wish I’d done that.” Great stuff. (See its individual entry.)
The Time Formula. Cover by Honza Zamojski.Book design by Honza Zamojski.
There always seems to be some projects that violate book design “rules” — this one doesn’t have a title on the cover, has page numbers in the gutters, and more. Yet this book, about a sculpture project, makes for interesting viewing indeed. (See more.)
Last, we have a couple that are only covers:
Cover by Janet Hansen.
This was considered for my favorites of 2021 (and made it onto others’ lists). I’m glad to have been given the chance to call it out. Excellent in its simplicity. (See the AIGA entry.)
Last, but certainly not least:
Cover by Lydia Ortiz.
Another advantage of this competition: seeing more than the front cover. And this cover, front, back, and spine, is so much more — especially in person: black plus four neon inks. Wow. (See the AIGA’s praise.)
Car site The Autopian scores with book design, Ford posts old marketing material gold mine, and more on the Eames Institute of Infinite Curiosity in this edition of Beautifully Briefed.
Autopian suggests book design
The Autopian, founded by a couple of former Jalopnik writers, is a new automotive gem: in these days of more-of-the-sameism sites trying to make money of others’ ideas, the Autopian has a retro style and interesting, original content.
Including this short post from their Cold Start column:
Sometimes you may encounter an old car ad and realize that the design of it could lend itself very well to something completely different. In this case, this 1958 Ford Zodiac ad, with its rich, saturated colors, striking dress on the model, and evocative name with understated typography just feel like something you’d see on modern book cover design.
Jason Torchinsky, Autopian Founder
The ad:
A 1958 Ford Zodiac (European)
His book design idea “realized”:
Jason’s book cover mock-up. Love the author name.
Nice.
The Ford Heritage Vault
Ford has taken the unusual step of posting a good chunk of their old — 1903 to 2003, their first 100 years — marketing materials online: “promotional materials, photographs, and all kinds of other historical goodies,” according to CarScoops.
“Our archives were established 70 years ago, and for the first time, we’re opening the vault for the public to see. This is just a first step for all that will come in the future,” says Ted Ryan, Ford archive and heritage brand manager.
Here’s a personal favorite: the 1965 full line brochure, showing the cars set in architectural drawings — presumably, matching the car to the house:
We discussed the Eames Institute of Infinite Curiosity back in April, but Metropolis magazine has published an extensive article covering a visit to the Institute.
Modernism has largely been diluted from a series of ideas rooted in social change to one of just style—Instagram moments, if you will. The Eameses insisted that they did not have a style or even an “ism.” […] Modernism was an idea, not a style. With the establishment of the Eames Institute, I hope Charles and Ray will be remembered most of all for their ideas and processes.
Kenneth Caldwell, Metropolis
An exhibit at the Eames Institute of Infinite Curiosity.
With our ongoing struggle to use materials more efficiently, many of the Eameses’ ideas and ideals need to be taken for the solutions that they are: style with incredible substance.
Three items for the end of June, 2022: AIA Los Angeles announces photography awards, the 2022 edition of the Logo Lounge logo trends report is out, and Buick makes its new logo official. Let’s get into the details.
AIALA Photography Awards
The Los Angeles chapter of the American Institute of Architects (AIA|LA) has announced this year’s winners of the annual Architectural Photography Awards, and there’s some pretty great stuff:
Ryan Gobuty: Santa Fe (Santa Fe, NM)Taiyo Watanabe: C-Glass House (Dillon Beach, CA)Tim Griffith: Mission Bay (San Francisco, CA)
[W]hile there are still corporate-looking marks being crafted there is a stronger effort to find ways to identify products that are artisanal and handcrafted.
Bill Gardner, Logo Lounge
Corporations trying to be more human. (News at 11.) But then, my use of that particular phrase perhaps betrays my lack of being in touch with the modern corporate world; I think publishing is a different animal, and prefer being part of that world despite the regular influence of corporate entities there, too.
Nonetheless, following logo trends is, from a purely graphic design perspective, worthwhile — and this report summarizes beautifully. Read on.
Buick’s New Logo, Officially
We’ve touched upon it before, but Buick has, with the release of the Electra Wildcat concept, officially updated its logo:
Official: Buick’s new logo
Electra is Buick’s name for electric cars, simultaneously stating the obvious while giving a big nod to past models — and the Wildcat concept is, dare I say it, borderline cool:
Both Buick and Cadillac have hinted at more Art Deco in their upcoming products, perhaps best illustrated on this concept’s interior:
It’s a head rest, folks.
Nice. (Not even remotely possible on a production model, but still.) Read more on Buick’s new logo and transition to an electric car brand at Car and Driver or The Drive.
A book design treat for your Monday morning: four of my favorite new book covers from last month’s debuts.
How To Be Eaten. Design by Julianna Lee.
Aged, distressed paper is a great look when done well, and this one hits all the right notes. The size relationship between the characters, the glow around the eyes, the two color choices, the type, all of it — great stuff.
Sedating Elaine. Design by Janet Hansen.
A veritable how-to on less-is-more. Brilliant.
Vladimir. Design by Katie Tooke.
Another solid-color triumph. Great font choice here, too. Awesome.
I’ve saved the best for last:
You Have a Friend in 10A. Design by Kelly Blair.
Great Circle has featured before, and this follow-up takes us inside the plane and into the safety brochure in the best possible way. Great, brilliant, and awesome wrapped into one.
Update, June 20th: WABE, Atlanta’s NPR station, has a summer reading list out, highlighting Georgia books and authors — and I’d like to include two of the covers here:
Invisible Child.
The grainy photograph, the wonderfully placed city skyline, and classic typography, combined with the diagonal cutline, elevate this title from mundane to eye-catching.
The Sweetness of Water.
Excellently distressed doesn’t begin to describe this, on many levels. Side note: it’s a terrible shame that the Oprah and Booker call-outs have been elevated to logo status in what can politely be described as a distraction (from a book designer’s point of view, at least).
This month’s favorites cover a delightful new extension of the typeface DaVinci, Google’s updated mega-font, Noto, photographs of a desert aircraft boneyard from above, and mega-photographs of the Milky Way.
Before we get there, however, I wanted to wish Jason Kottke — whose 24 years of web sleuthing has been a source for items here on Foreword dating back to its original iteration in the ’90s — good luck on his sabbatical:
“I need some space to think and live and have generative conversations and do things, and then I’ll make something, but I can’t tell you what it is just yet.”1Alexandra Bell, NYT That’s the sort of energy I need to tap into for a few months.
Hear, hear.
The Beautiful DaVinci Italic
It’s Nice That points us to a new, extended version of the font DaVinci, done for Sydney’s Biennale:
“When you do this sort of type exercise — based on printed letters — it gives a very organic shape and form, in opposition to the very metallic sharp shape from type materials.” Furthering this organic look by pushing the fluidity curse at its maximum, Virgile ended with a design “which is very historical, yet with a contemporary twist.”
Just look at those glyphs!
Makes you want to find an excuse to use it. But that’s not all: Flores is an incredibly diverse artist whose work both challenges and inspires. See more.
Google’s Noto
Called “A Typeface for the World,” Google’s Noto defines “megaproject.”
Noto is a collection of high-quality fonts with multiple weights and widths in sans, serif, mono, and other styles. The Noto fonts are perfect for harmonious, aesthetic, and typographically correct global communication, in more than 1,000 languages and over 150 writing systems.
Google’s Noto font collection.
According to Google,
“Noto” means “I write, I mark, I note” in Latin. The name is also short for “no tofu”, as the project aims to eliminate ‘tofu’: blank rectangles shown when no font is available for your text.
While the font itself has been around for a few years — 2013 seems like yesterday in so many ways! — it’s updated regularly, cover 150 out of the 154 scripts defined in Unicode, and deserves attention from every web designer and type nut. Read more at Google or Wikipedia. (Via Kottke.)
Aircraft Boneyard, From an Aircraft
This is Colossal introduces us to Davis-Monthan Air Force Base in Tucson, Arizona, whose desert conditions are ideal for storing — and scrapping — aircraft:
What happens when the military’s aircraft are end-of-lifed
We don’t get many opportunities here in Middle Georgia, but in other, less populous (read: less light-polluted) places in the world, the Milky Way shines forth from the heavens:
For your May Day, please take a closer look at twelve great book covers — and a bonus thirteenth! — spotted during the first four months of 2022.
In alphabetical order:
Book design: David Drummond
Brilliant: actual text, printed (on a great color paper, too), with actual string, photographed on said print. Not only is it exactly right for the subject matter, it’s simply and beautifully done.
Cover design: Brianna Harden
Another great background color choice, this time highlighting the awesome colors chosen for Fiona and Jane’s illustrations. The hand-painted text is perfectly done.
Cover design: Vi-An Nguyen
Woodcut or just aged? Doesn’t matter, as “brilliant” falls short when describing this title.
Cover design: Alex Merto
From It’s Nice That, we have a nice feature on Alex Merto — whose Ghost Wall cover is a great example of plant life adding so much more: “the force of a river to the head,” to paraphrase Emma Donoghue’s quote.
Cover design: Anna Morrison
The typography, awesome little plane — the purse(r)! — the clouds, all of it: sky-high levels of good.
Interestingly, Fight Night‘s cover has gotten notice before:
Cover design: Patti Ratchford, illustration: Christina Zimpel
I can’t begin to imagine what caused the redesign, or why it wound up being so radically — 180 degree! — different. The old design wound up on some “best covers” lists (here’s LitHub’s October 2021 post, for instance); the new one has wound up on mine.
Cover design: Christopher Sergio
LitHub says this one has a very high “hang on the wall” factor. I can’t think of a better description — great stuff.
Cover design: Na Kim
Na Kim just can’t help but design the best covers: a wonderful, antique background complimented by brilliance. (Great typography, too.)
Cover design: Emily Mahon
It’s nigh-on impossibly to look at this cover and not flip it around to read the text trisecting the leopard. Take something simple, add the elusive more, get this. Yeah.
Cover design: Jim Tierney
Another fantastic example of plants adding more than the sum of their parts. The mottled green background and watercolor-style falloff is perfectly complimentary. Great stuff. (Except: This is one of those times when an editor or publicist somewhere says, “Hey, we need to add this quote at the top. Let’s do it without consulting the cover designer.”)
Cover designer … unknown. Credit where credit is due — when I can.
Never mind the great brushed color blocks or boat-rowing-the-ocean above the title. This is here for the overlap between color and island. Shortlisted for the prize for intersection-of-the-year.
Cover design: Leanne Shapton
This illustration being in grayscale is, at first, a little off. But, of course, that’s exactly the point. I overuse “brilliant,” but it’s the best description. (See a note from the designer at LitHub‘s cover reveal.)
So, the bonus. No, it’s not the extra Fight Night, above, it’s a fictitious cover. That’s right:
Cover design: Anna Hoyle
In another It’s Nice That post, we have Anna Hoyle: “Judge her fake books by their comical covers.” Okay!
More book design updates soon — ’cause, here in Georgia, USA, we’re done with spring. Summer starts . . . now.
