Beautifully Briefed, Late June 2022: AIA’s Best Architectural Photography, 2022 Logo Trends, and … Buick!

Three items for the end of June, 2022: AIA Los Angeles announces photography awards, the 2022 edition of the Logo Lounge logo trends report is out, and Buick makes its new logo official. Let’s get into the details.

AIALA Photography Awards

The Los Angeles chapter of the American Institute of Architects (AIA|LA) has announced this year’s winners of the annual Architectural Photography Awards, and there’s some pretty great stuff:

Ryan Gobuty: Santa Fe (Santa Fe, NM)
Taiyo Watanabe: C-Glass House (Dillon Beach, CA)
Tim Griffith: Mission Bay (San Francisco, CA)

See more at AIA|LA. (Via Archinect.)

2022 Logo Trends Report

The always-excellent Brand New points us at Logo Lounge’s 2022 Logo Trends report, it’s 20th annual look at what logos and branding, as a group, are looking like this year.

Logo Lounge 2022 Logo Trends Report

[W]hile there are still corporate-looking marks being crafted there is a stronger effort to find ways to identify products that are artisanal and handcrafted.

Bill Gardner, Logo Lounge

Corporations trying to be more human. (News at 11.) But then, my use of that particular phrase perhaps betrays my lack of being in touch with the modern corporate world; I think publishing is a different animal, and prefer being part of that world despite the regular influence of corporate entities there, too.

Nonetheless, following logo trends is, from a purely graphic design perspective, worthwhile — and this report summarizes beautifully. Read on.

Buick’s New Logo, Officially

We’ve touched upon it before, but Buick has, with the release of the Electra Wildcat concept, officially updated its logo:

Official: Buick’s new logo

Electra is Buick’s name for electric cars, simultaneously stating the obvious while giving a big nod to past models — and the Wildcat concept is, dare I say it, borderline cool:

Scandinavian, American, Futuristic, Retro … Buick!

Both Buick and Cadillac have hinted at more Art Deco in their upcoming products, perhaps best illustrated on this concept’s interior:

It’s a head rest, folks.

Nice. (Not even remotely possible on a production model, but still.) Read more on Buick’s new logo and transition to an electric car brand at Car and Driver or The Drive.

See you in July!

Update, 12 August 2022: Brand New weighs in: A New Point of View… ick